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Wednesday, September 29, 2010

Twitter Now Getting More Traffic Then Myspace


Twitter’s number of monthly unique visitors finally surpassed that of MySpace in August. Though it ranked third among social networking sites, Twitter ranked #50 in the list of top 50 properties overall. The numbers were crunched by the marketing research firm comScore.
Twitter’s lead over MySpace was marginal — 96 million versus 95 million — but the trend over time paints a prettier picture of the microblogging service. Between August 2009 and August 2010, Twitter grew 76% while MySpace dropped 17%.
It’s apples and oranges, though. Twitter is now a social publishing and news discussion platform more than anything, and MySpace is attempting to position itself as a destination for young people to discover new music, movies and games. Both appeal to brands that want to reach new people, but they’re very different tools for very different kinds of brands.
Both sites look quite small next to Facebook, which reached 598 million monthly uniques in the same month. It grew 54% over the past year. The second most popular social network, Windows Live, managed 140 million uniques, putting it closer to Twitter than to Facebook.
Twitter has been moving quickly to capitalize on this growth. First it announced a new version of the front page that will make it easier to access photos, videos and other information without using other websites or programs. Many of Twitter’s users rarely visit the website at all; they instead use desktop software or third-party interfaces on other websites to access their tweets. For that reason, Twitter’s actual reach might be higher than the numbers from comScore imply. A revamped website could lead people to use Twitter.cominstead of whatever they’re using right now however, increasing the number of unique visitors the site receives now and in the future.
Twitter already cashed in on its numerous users with Promoted Tweets, and now it will reach out to businesses with the “Promoted Accounts” system, which allows companies to buy visibility among their target market’s “Who to Follow” suggestions.

40 comments:

  1. Twitter growing stronger and stronger yea.

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  2. I use neither really. I have twitter account, but have maybe 10 tweets total. Simply don't get the appeal, plus, it's not popular in croatia at all.

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  3. im gunna have to get myself on twitter!

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  4. not suprising. myspace is so last year..!

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  5. You mean it wasn't already? I'm really surprised that is the case.

    Myspace has been lacking for quite some time.

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  6. It's quite a shame to be honest that myspace is dying, I used to visit it alot.

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  7. Myspace has been dead for a while. Right before they started copying all of their ideas from Facebook. (By ideas I mean their entire website layout.)

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  8. I also thought MySpace was a deadzone.
    It's going to be hard to beat 'The Face,' especially after the release of that damn movie.

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  9. Myspace is so boring and outdated. They have got to make it better

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  10. I'm still not using myspace and twitter :D yeahhh! Good post, bro... keep up the good work

    Following

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  11. As much as I dislike both, this is well deserved for twitter. They managed to make a website with broad appeal that doesn't alienate its users. Myspace very easily alienated its users by having ads everywhere and not offering much to its users in terms of innovation to the site.

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  12. I would like to live to see myspace and it's dancing gifs and shitty music forced on you die one day...

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  13. People use myspace? I thought everyone who wasn't dumb used Facebook.

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  14. Myspace is mainly used for music now hahaha.

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  15. I dont use nor twitter nor myspace, just facebook and it also gets retarded at times,...

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  16. I don't like myspace or anything but seriously how did twitter beat it. I don't understand the hype with twitter. It seems utterly useless to me.

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  17. twitter is getting stronger day by day.

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  18. this doesn't surprise me

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  19. Interesting read, myspace lost the social network thing and so they are going for a new look..smart. Try to capitalize on what they can.

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  20. All of those websites are stupid.

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  21. Not really suprising. Also good to hear as only emo's use MySpace these days.

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  22. Doesn't suprise me, but surley acebook is raping these 2 with traffic?

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  23. I have both, Id say i use twitter more than myspace merely because i've not been on myspace in a long while

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  24. not surprising at all, Myspace has been dead for nearly a year, and more and more of my friends are using twitter every day. I definitely enjoy the news feed style of twitter.

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  25. same here, this is not a surprise
    Isn't myspace dead yet?

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  26. I've never really gotten the appeal of social network sites. I'm more of a face to face kinda guy.

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  27. I always wondered why myspace is still out there.

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  28. Man, I was on MySpace when it was at its peak. Makes me feel damn old to know that it's dying. I'd never use Twitter though ;)

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  29. Meh, I don't care that much since I don't frequent them that much

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